Advertising History

What’s inside

• Which invention most directly enabled the large-scale growth of printed advertising in Europe during the fifteenth…
• Which medium carried the first widely recognized paid radio commercial in the United States?
• What was historically distinctive about the 1941 Bulova advertisement?
• Which company purchased the first widely recognized banner advertisement on the World Wide Web in 1994?
• Match each advertising development with the period or date most associated with it.
• Match each historical figure or organization with its contribution to advertising history.
• Match each medium with the advertising format it historically made especially important.
• Match each advertising milestone with its historical significance.